Small business marketing in Downtown and Market Square.
The city's front porch. Events and foot traffic drive the week.
Market Square and Gay Street carry most of the walking traffic downtown, and the event calendar sets the peaks.
Visitors and locals mix, so you need a message that works for someone who has never been in and someone who comes weekly.
What we'd do here first
- Plan promotions against the downtown event calendar.
- Keep photos current. Visitors decide from the phone at the corner.
- Give regulars a reason to come on slower days.
What drives downtown Knoxville foot traffic?
Events and the Market Square and Gay Street corridor. Aligning hours and promotions to the event calendar captures most of the available demand.
We also work nearby in Gay Street, Market Square, World's Fair Park.
Run a business in Downtown and Market Square?
Send us what you sell and who you want more of. We will come back with the first three things we would change.