Do cities need accessibility compliance on their websites?

Yes. Public entities have obligations under the Americans with Disabilities Act, and the Department of Justice published a rule in 2024 setting a technical standard for state and local government web content. Build it in from the start.

How do we work with an agency through procurement?

Usually through an RFP or an existing term contract. We are used to scoped deliverables, defined reporting and public records requirements.

Is social media enough for public notice?

No. It supplements notice, it does not replace the site and the legally required channels. And it reaches a fraction of residents.

Municipal government

Communications that residents read.

Public information only works if it reaches people before they need it, in the format they already use.

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How can a city reach residents who do not follow city news?

Meet them in search and on their phones. Make service pages findable, keep alerts short and specific, and publish plainly enough that assistants and search engines can quote your information instead of a rumor.

Most residents interact with a city four or five times a year: a bill, a permit, a closure, an election. Those moments are the whole relationship.

So the work is less campaign and more plumbing. Make the twenty pages people need fast, findable and readable at an eighth grade level.

What customers type

city of [name] trash pickup schedule
how to get a building permit
pay water bill online
city council meeting agenda
road closures near me

How the money works

The return is measured in call volume avoided, service adoption and turnout, not in leads. A page that answers a question well removes hundreds of phone calls a month from staff.

Procurement usually runs through an RFP or a term contract, so scope, deliverables and reporting need to be defined up front.

Timing. Budget cycles, election calendars, storm and fire season, back to school, and the annual events the city puts on or permits.

What we do.

Fix the top twenty service pages

Bills, permits, trash, water, parking, meetings. Short answers first, forms second, PDFs last.

Plain language, checked

Write to a reading level the whole community can use, and translate where the community requires it.

Accessible by default

Public sector sites carry accessibility obligations. Build to them rather than remediating later.

Notifications people opt into

Text and email alerts for closures and outages, short and specific enough that nobody unsubscribes.

One consistent source of truth

When the site, the profile and the social accounts disagree, residents believe the rumor instead.

This sits on top of the municipalities and tourism playbook: get found, convert, capture, grow, prove.

What we report back

Service page completion rates
Call volume to the main line
Alert enrollment and open rates
Program participation and turnout

Where we do this

Questions people ask

Do cities need accessibility compliance on their websites?: Yes. Public entities have obligations under the Americans with Disabilities Act, and the Department of Justice published a rule in 2024 setting a technical standard for state and local government web content. Build it in from the start.
How do we work with an agency through procurement?: Usually through an RFP or an existing term contract. We are used to scoped deliverables, defined reporting and public records requirements.
Is social media enough for public notice?: No. It supplements notice, it does not replace the site and the legally required channels. And it reaches a fraction of residents.

Want a look at your numbers?

Thirty minutes. Bring your lead sources and we will tell you what is worth keeping.

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