Content production

Photo, video and copy on a real calendar.

Content produced on a schedule instead of whenever somebody remembers to post.

Schedule a time

How does a small business keep up with content?

Shoot in batches, plan a quarter at a time, and reuse everything. A couple of production days can cover three months of social, ads, email and web content if somebody plans it.

Content dies from scheduling, not from lack of ideas. Nobody has a great post in them at 4:45 on a Friday.

We plan the quarter, shoot in batches, and hand you a calendar that is already filled in.

What you get

Quarterly plan

Themes, offers and seasonal moments mapped before anyone picks up a camera.

Photo and video days

Batched shoots at your location, your team, your product. No stock imagery pretending to be you.

Copywriting

Site pages, emails, ad copy and captions written in your voice, not a template.

Social and email calendar

Scheduled, published and monitored so the accounts do not go quiet.

Asset library

Everything organized and handed over, cut for the sizes each channel needs.

Signs you need this

  • Your last post was six weeks ago.
  • The photos on your site are older than your current menu or space.
  • Every campaign starts with a scramble for assets.
  • Your ads and your storefront look like two different companies.

What we report back

  • Publishing consistency against the calendar
  • Engagement and saves on owned channels
  • Creative performance inside paid campaigns

Where we do this.

Mettle produces photo, video and copy for small businesses in Dallas, Austin, Houston, Nashville, Knoxville, Atlanta, Miami and Los Angeles, shot in batches on a quarterly calendar so the accounts stay current.

Local content works because it is recognizable. Your street, your staff, your space. Customers spot stock imagery immediately, and it costs you trust.

We shoot on location in the markets we serve and cut everything for the channels you use, so a couple of days covers a quarter.

Questions people ask

Do we have to be on camera?
It helps in local businesses, but no. Product, space and process footage carries plenty of campaigns.
Who owns the files?
You do, in full resolution, organized by shoot.

Want this handled?

Tell us what you are up against. Thirty minutes, plain answers, no pitch deck.

Schedule a time